CORPORATE MARKETING

GO, DEVELOP, IMPLEMENT

Business Cards

A good business card should convey the overall image of your business, which isn't always easy, considering the card measures just 2 inches by 3 inches. So how can you possibly get a message across in such a small amount of space?

Don't expect your business card to be able tell your company's entire story. What you should expect it to do is present a professional image people will remember. The color, wording and texture of your business card have a lot to do with its appeal and its ability to convey your company image. Use common sense when you're designing your card. If your business markets children's toys and games, you might try using bright, primary colors and words written in a child's script. On the other hand, if you run a financial consulting service, you want your business card to convey professionalism and reliability, so stick to traditional looks such as black printing on a gray, beige or white background.

Business Flyers

Because you will be handing or mailing your flyer to a limited number of recipients, your production costs can be kept very low. You can print your flyers inexpensively on your own inkjet printer (assuming you have a decent printer and use quality, heavyweight paper), or you can have small production runs produced by a web-based printing service.

The purpose of your flyer is to get your prospective customer to take a specific, desired action. Just as with your other sales and marketing efforts, your intention is to help your target recognize that they have a problem in need of a solution and to show them how your service will solve their problem.

The components of an effective flyer are:

1. A Compelling Headline
This is where you'll either capture their attention, or have your flyer deposited in the trash bin.

Your headline should contain a benefit or it should generate interest. How about...

  • "5 reasons why John Smith should be your computer consultant !"

  • "Here's how you can have a full-time IT department for less than a part-timer's salary!"

  • "If you're tired of worrying about unexpected computer problems hurting your business then one simple phone call can prevent them from ever occurring in the first place!"

  • "The secret to having a trouble-free computer network in your office

2. Your message

This is your list of services, which can be presented in comparison to other types of service solutions. Your job is to show what your unique selling proposition (USP) is. What makes you the best option available.

3. A promotional offer

This is where your flyer becomes an effective marketing tool. Direct your reader to take action by giving a specific instruction and providing a compelling offer, such as one of the following examples:

  • "Call before Oct. 31st and receive 30 days of server monitoring absolutely free!"

  • "Call now for a FREE 27-Point Network Evaluation"

  • "Until Oct. 31, get 5 free hours of on-site support when signing up with our Daily Monitoring Plan"

While the content is key when creating your flyer, design is equally important. A photocopied flyer with black courier text and some clipart isn't going to cut it. A very professional flyer can be designed inexpensively and easily in any of today's standard desktop publishing or word processing applications. But if graphic design isn't your strong point, there are many options available for outsourcing the work to a freelancer (check elance.com) or a web-based printing and design service.

Business Folders

Come prepared for business meetings, conferences, pitches and more with presentation folders. These high-quality business folders have a slot for your business cards and two inside pockets – so you can use them to store important documents and keep them from getting damaged. Custom presentation folders are easy to design, convenient to pack or store and durable enough to put in the mail. So browse our wide selection of templates for your personal or professional needs or upload your own design. Your designed folders will arrive pre-folded, assembled, glued and ready to go.

Paper stock & finish options

• Standard (14pt): Similar to the paper stock on an invitation or poster.
• Premium (16pt): Thicker and sturdier, like product packaging.
• Glossy: Shiny, UV coating on the front, with a silk finish on the back. Adds richness to your design and logo.
• Matte: A smooth, non-reflective appearance that minimizes glare. Ideal for text-heavy designs.
• Reinforced: Reinforced edges to protect the pockets. Wear and tear resistant – great for repeated use. 

Design tips

• Put your logo and tagline (if you have one) front and center. 
• Keep your design simple, so you don’t distract from what’s inside.
• Include your contact and social media info, so clients can reach you easily.

Attractive, consistent colors.
Vistaprint just received the G7 Master Qualification, a certification for the highest accuracy, consistency and quality of full-color printing.

Business Banners/Signs

High-quality, colorful, and durable custom signs are key to drawing in new customers and growing your business! We have an incredible variety of indoor and outdoor signage for your storefront, restaurant, office space, and shopping center. Display banners outside your space announcing new products, clearance sales, and other important notices. Bring in passersby with colorful A-Frame signs promoting happy hour specials and seasonal merchandise.

Participating in a trade show? From tabletop and full-size retractable banners to wide posters, we have everything you need to catch people's attention. Real estate agents love using our sturdy yard signs to promote new listings and open houses. Our versatile large format posters can be used to advertise everything from upcoming events to the latest movies.

We make it easy to get noticed from every angle. Place floor decals at your entrance and decorate your windows with decals, clings or perfs. Don't forget car magnets to publicize your services everywhere you go!

Whether you're looking for temporary signage or something a little more permanent, you're sure to find what you need in our selection of rigid signs. Use our lightweight foam boards and cardboard signs for product launches and campaigns - they are highly portable and inexpensive to print. Display your latest advertisement on PVC or polystyrene boards for a clean, modern look or choose acrylic boards for a unique, gallery-worthy sign. If you need an especially elegant sign for your business entrance or reception area, order custom-printed aluminum signs for a gorgeous, high-end look.

Business Apparel

Logo business clothing is a strong, cost-effective way for your company to promote its goods, services and image! Whether you order printed T-shirts for a corporate event or embroidered polo shirts for your front-line staff, customized apparel is going to make your organization look professional. You’ll find a great selection of affordable jackets, caps and uniforms, all professionally screen-printed or embroidered with your artwork. And you’ll get friendly help with size and color selection, too!

Business Website

The saying goes "If you don't have a website, you don't have a business." In order to be a credible business, you have to have a web presence.  There are generally two types of websites.  The first type of website is an Informational Website, which provides information as well as interactive capabilities.  The second type of website is an Entertainment Website, that not only provides information and interaction, but also customizes entertainment while searching for the information.  Either way, your website should be informative, with interaction capabilities that provide updates on a regular basis.  If your website is missing some of the key elements listed below then call Succeed today.  We can help you take your website to the next level. 

Business Hosting

Web hosting is a service that allows organizations and individuals to post a website or web page onto the Internet. A web host, or web hosting service provider, is a business that provides the technologies and services needed for the website or webpage to be viewed in the Internet. Websites are hosted, or stored, on special computers called servers. When Internet users want to view your website, all they need to do is type your website address or domain into their browser. Their computer will then connect to your server and your webpages will be delivered to them through the browser.
Most hosting companies require that you own your domain in order to host with them. If you do not have a domain, the hosting companies will help you purchase one.

Social Media 

Advertising your business use to be very expensive.  But now with social media, businesses can advertise day and night for free.  The key is making sure your business has marketing tools, sales tools, operation tools, and follow up tools to attract potential customer to your business.   Make sure your business has  a professional presence of each social media site.  Call Succeed today.

STARTER PACKAGE

500 CARDS / 500 FLYERS / 100 FOLDERS /

1 RETRACEABLE BANNER / 24 T-SHIRTS / 2 POLO SHIRTS

$1,000.00 FOR ALL

WEBSITE / HOSTING (1 YEAR) / SOCIAL MEDIA SET UP (4 PLATFORMS)

$1,000.00 FOR ALL

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